Closeup Free To Love Campaign


We’re coming to the end of 2019, and while we have made leaps and bounds in technological advancements, we still live in a world where something as inherently human as love is controlled by society’s old conventions and traditions. Age gaps, same-sex relationships, cultural differences. So much so that while 90% of today’s Filipino youth dream of a world where people are free to be with the person they’re attracted to, less than half actually feel they have that freedom to do so, fearing shame or discrimination when pursuing seemingly unconventional relationships.


While support from family and close friends remains the key factor in breaking barriers when it comes to love, what we see around us on TV, movies, and social media also provides an avenue to unlock conversations around long-standing relationship stereotypes. This is what Closeup takes to heart as its purpose – showing, and championing different kinds of love and mutual respect for all on various platforms, in order to create a society where instead of imposing rules on love, we let love rule.


By bringing forward and highlighting diverse stories in its #FreeToLove campaign, Closeup continues to empower everyone to get close and choose love, hoping to creat a more accepting and respectful world. Where love has rules, take a stand and let love rule.


To learn more about Closeup’s #FreeToLove campaign, visit


Stay hungry,


Nathaniel Uy

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